Introducing Innovative Retail Technologies
By Erin Harris, Editor-In-Chief, Cell & Gene
Follow Me On Twitter @ErinHarris_1
July 2015 Integrated Solutions For Retailers
Retailers are shifting from business-as-usual (from the daily and common and keeping the lights on) to embracing new technologies and philosophies to help attract and retain loyal customers. To remain ahead of the curve or to simply keep pace with the competition retailers must continuously enhance the way they run their businesses.
Technology will continue to play a vital role in how retailers meet customer expectations. But innovative technologies and processes are what drive the retailer to move ahead of the competition. They also level the playing field between SMRs and large retailers in certain areas and, when implemented properly, can create competitive advantages for retailers of any size. Walk the floor at any retail trade show, and you will see that most solutions providers are demonstrating innovative technologies that promise to propel the retailers’ businesses forward.
Between an abundance of data and the need to keep pace with the savvier-by-the-day consumer, retailers need not only a resource to help them navigate the pragmatic, next-gen technologies and operations solutions but also one that will help them cut through the noise and understand innovation on their terms. And that’s where we come in.
This will be the last issue of Integrated Solutions For Retailers to hit your mailbox. Starting with our next issue, September/October, you will receive Innovative Retail Technologies.
The Why Behind The Change
For the past 15 years, the core of Integrated Solutions For Retailers’ editorial mission has been to help retail executives make informed technology and operations decisions for all their sales channels. And through this exciting change, our editorial mission will remain intact. But there is a real shift happening in retail, and we see it; we know that innovation adoption is not merely important to retailers, it’s necessary, so much so that we’ve rebranded our publication to address retailers’ concerns about where to go and what to do next. Based on extensive market research and good, old-fashioned sit-downs with top industry leaders, analysts, our editorial board, solutions providers, and, most importantly, our readers, we have found a palpable lack of educational information about innovation in retail. Until now.
Focus On Pragmatic Innovation
Our commitment to our 22,000 print subscribers remains strong, which is why we will continue to work diligently to understand your challenges. We will also continue to be the pragmatic voice we’ve always been by covering innovation in its most sensible form — not sweeping, pie-in-the-sky, esoteric innovation that few retailers can fathom let alone implement, but rather practical, tactical innovations that help retailers marry next-gen options with sensibility and security. We’ll do so by delivering insight about pragmatic innovative solutions, processes, and philosophies through timely, insightful commentary from our editorial staff, retailers of all sizes, industry luminaries known for their forward-thinking business acumen, and solutions providers that help retailers improve the customer experience and move the sales needle. And, we’ll continue to cover the topics you care about most — omni-channel retailing, customer experience, human capital/workforce management, integration, supply chain visibility/fulfillment, and loss prevention/ asset protection.
Based on your feedback, we’re excited to bring you what you’ve been asking for — the goodwill and pristine reputation of Integrated Solutions For Retailers repackaged around innovation in an omni-channel world in the form of Innovative Retail Technologies. Be sure to bookmark and visit regularly our new website, InnovativeRetailTechnologies.com, to access all the insightful content you’ve come to expect from us. We think you’ll like what you’ll read.