Retail Technology: Where Are Investments Going?
By Brian Albright, Field Technologies
Omni-channel and personalization are driving new investments both in the store and the supply chain.
Retailers across vertical markets — both large and small — are poised to make major technology investments in the coming year.
Last year, IDC Retail Insights predicted that digital transformation investments would triple by 2019, and a PwC survey of 350 retailers on behalf of JDA Software Group found that 69 percent of executives plan to increase investments in digital transformation.
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