Articles by Erin Harris
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Considering The Next Generation Of Consumers
5/28/2015
According to U.S. Census Bureau statistics, there are 80 million plus Millennials (the largest cohort size in history). Millennials are never far away from their next text, with 80% sleeping with their mobile phone next to the bed. We’ve written quite a bit about what it means to cater to the Millennial shopper.
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SuiteWorld 2015: Disrupt Or Be Disrupted
5/13/2015
That was one of the main tenets of NetSuite’s SuiteWorld event held recently in San Jose. Fresh off its Bronto acquisition announcement, NetSuite released additional big news at the show, including its newest customers, American Express Global Travel and Qlik.
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Fail Fast, Fail Cheap
4/30/2015
There are three indisputable facts about the Retail industry.
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Defining Innovation With The Customer Experience
4/20/2015
Dave Finnegan is one of the retail industry’s best and brightest CIOs, as he’s known for his technical and business acumen as well as his appreciation for innovation.
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Automation Key For The Omni-Channel SMR
4/20/2015
An inventory and order management system helped a specialty retailer automate its processes and strengthen its mom-and-pop personal appeal.
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Order Fulfillment Meets Personalization
4/20/2015
Adore Me grew its revenue more than 300% in 2014, in part from the help of its new distribution and logistics provider.
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Start-Ups: Bringing Innovation To Retail
4/20/2015
Seasoned, traditional solutions providers, beware. As part of their omni-channel offering, retailers are implementing innovative technologies developed by start-ups to deliver a streamlined customer experience.
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On-Call Shifts: Setting Clear Expectations And Offering Meaningful Incentives
4/15/2015
Several news sources reported recently that New York’s Attorney General, Eric Schneiderman, is investigating 13 major retailers, including GAP, J Crew, Sears, and Target on their scheduling practices for their hourly workers.
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Vanilla Is The New Black
4/1/2015
Oracle Industry Connect 2015 wrapped recently, and best-of-breed retailers and brands including Nordstrom, ULTA Beauty, Adidas, Lilly Pulitzer, Gap, Charming Charlie, and more presented their paths to omni-channel, or as Mike Webster, senior VP and GM retail and hospitality, put it “evolved omni-channel, as it blends digital and physical, because ‘it’s all retailing.’”
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Retail Personalization: Don't Be Creepy
3/18/2015
Marketers continue to grapple with scaling personalization by attempting to deliver a customized customer experience without being, well, creepy. The struggle is real. Accenture’s recent Personalization Survey based on a Web outreach to 1,000 U.S. consumers shows that nearly 60% of consumers want real-time promotions and offers, but only 20% percent want retailers to know their current location.